George Wooten, shugaban kamfanin Wayne E. Bailey Produce Company, yana da ra'ayin sabon dankalin turawa fiye da shekaru 10 da suka wuce, amma sai a wannan shekarar ne samfurori suka fara fitowa daga layin George Foods.
Wooten ya kafa kamfanin Pembroke, NC, don samar wa abokan ciniki dacewa wanda ya rasa dankali mai dadi. Tare da amfani da Amurka akan fam 3.8 kawai a shekara idan aka kwatanta da fam 28.5 a shekara a cikin 1930, George Foods yana da ɗan yaƙi. Amma Wooten ya ce sabon ra'ayin ya kamata ya canza tunanin mutane game da kayan lambu.
Masu amfani da Amurka suna ganin dankalin turawa a matsayin abin biki kuma tallace-tallace yawanci ya shafi Thanksgiving da Kirsimeti. Amma dankalin turawa a zahiri kayan lambu ne mai yawan gaske, in ji Wooten, saboda babu abin da ba za ku iya yi da shi ba. Yana iya zama wani ɓangare na shigarwa, kayan abinci na gefe ko kayan zaki.
"Za ka iya jefa wa maƙwabcinka shi idan ba ka so," in ji shi cikin zolaya.
Ayyuka
Kamfanin yana aiki ne daga wani wuri mai fadin murabba'in ƙafa 95,000, amma ba duka ba ne za a yi amfani da su don ayyukan da aka yanke. Wooten yana shirin faɗaɗa sabbin kayan aikin da aka yanke don ɗaukar fiye da dankali mai zaki kawai; yana so ya zama mai ba da komai "sai dai latas" a cikin radius na 250 na Pembroke, in ji shi. Ya sayi injinan layin kabeji yana magana da mai kawo karas.
Ginin gidan biredi ne har sai Wooten ya siya, don haka wuri ne na kayan abinci tare da tsaro na awa 24. Wooten yana daukar ma'aikata 45 a masana'antar sarrafawa, tare da yuwuwar ma'aikata 200 lokacin da aka ƙara ƙarin layukan. Mutanen Pembroke sun kasance "mai farin ciki" cewa shukar za ta sake aiki, in ji Wooten.
North Carolina ita ce babban birnin dankalin turawa na Amurka, wanda ke samar da kusan kashi 40 cikin 8 na wadatar al'ummar kasar, a cewar hukumar dankalin turawa ta Arewacin Carolina. Gidan yana da nisan mil 40 ne kawai daga tsaka-tsakin, kuma Pembroke yana da nisan mil 700 daga Chadbourn, NC, inda Wooten ya raba lokacinsa tare da Wayne E. Bailey Produce. George Foods yana tsakiyar Gabas Coast, kimanin mil 65 daga duka Miami da Boston. Kamfanin zai yi hidima da farko a wannan yanki, yayin da kashi XNUMX na al'ummar Amurka ke zaune a gabashin kogin Mississippi, in ji Wooten.
Kasuwar Yanke Sabo
George Foods shine na'urar sarrafa dankalin turawa na farko a Arewacin Carolina, kuma na biyu a cikin kasar. Wani sabon kamfani ne wanda ke da daki mai yawa don bunkasa, in ji Sue Johnson-Langdon, babban darekta na Hukumar Dankali na Arewacin Carolina. Ta ce binciken da hukumar ta gudanar ya gano cewa kwastomomi na mamakin idan suka gano za su iya cin dankalin turawa a matsayin kayan da aka yanka.
Tare da sabbin kayan da aka yanke suna samun ƙarin kaso na kasuwa kowace shekara, Johnson-Langdon ya ce dankalin turawa ya ƙare.
"Lokaci ya yi da dankali mai dadi ya sami wurinsu."
Don wani buri na ɗan gajeren lokaci, Wooten ya ce yana fatan sarrafa fam miliyan 5 na dankali mai daɗi, kuma a ƙarshe ya gina har zuwa fam miliyan 10 zuwa 15. Wayne E. Bailey Yana Samar da fakitin kusan fam miliyan 100 a shekara, kuma Wooten ya ce kashi 10 na hakan shine maƙasudi mai ma'ana ga sabbin kayan da aka yanke.
Yin amfani da ɗan ƙaramin hatimi, Wooten ya ce tsawon rayuwar samfuran da aka yanka shine kwanaki 14. Wannan duk abu ne na halitta, in ji shi, saboda ba sa amfani da sinadarai don tsawaita rayuwa.
Kamfanin ya riga ya ke samarwa ga abokan cinikin abinci, kuma Wooten ya ce mai yiwuwa zai gabatar da layin dillali a cikin bazara. Abokan ciniki ba za su nemi samfuran dankalin turawa ba har sai lokacin hutu. Saboda dankalin turawa mai dadi yana da kusan sau 2.5 da wuya a yanke fiye da farin dankalin turawa, Wooten ya ce dankalin da aka yanka ya kamata ya zama babban mai siyar da biki.
Johnson-Langdon ya ce mai yiwuwa ba za a sami babbar kasuwa don sabbin kayan ciye-ciye ba, amma yawancin buƙatun za su kasance daga yanayin dacewa.
"Duk abin da ya rage lokacin shirye-shiryen za a gane shi a matsayin darajar," in ji ta.
Amsa daga abokan cinikin abinci ya yi kyau. Soyayyen dankalin turawa ya kasance abu mafi nasara ya zuwa yanzu, amma Wooten ya ce saboda soyayyen abu ne na shekara. Yana sa ran tallace-tallace na wasu samfuran zai ƙaru yayin da lokacin hutu ya gabato.
An sami wasu sha'awa daga makarantun North Carolina. Kamfanin zai wadata wasu makarantun gida da sandunan dankalin turawa, wadanda ke da lafiya madadin soyayyen faransa.
Zaɓuɓɓukan Menu
Chef Tony Merola yana aiki tare da Wooten tun 1998 don haɓaka sabbin kayayyaki da kasuwanni don dankali mai daɗi. Ya taimaka ƙirƙirar sabbin girke-girke ta amfani da kayan lambu kuma ya ba da lokaci yana magana da dillalai da masu aikin abinci don sanar da su fa'idodin dankalin zaki da gaya musu "abin da suka rasa." Ya ce yana so a ga dankalin a matsayin abin biki.
"Akwai abubuwa 1,001 da za ku iya yi da dankalin turawa," in ji Merola.
Merola ya ƙirƙiri sabbin girke-girke da yawa ta amfani da dankali mai daɗi don baiwa sauran masu dafa abinci ƙarin dalilan amfani da su.
Ya kirkiro girke-girke na amfani da dankali mai dadi tare da barbecue, soya-soya, miya, letus wraps da taliya, wanda ya kira "abinci mara kyau." Merola ba ta amfani da sukari mai launin ruwan kasa a kan kayan lambu, amma a hankali tana gasa shi don fitar da sikari da dandano.
Merola ta ce dankalin turawa mai yiwuwa ya fi dacewa saboda ana iya cin shi a matsayin kayan lambu da kuma kayan zaki. Yawancin abokan ciniki sun saba da yin amfani da puree don pies dankalin turawa ko soufflés, amma Merola ta ce ana iya amfani da kayan lambu don yin crème brulee da ice cream mai dadi, wanda ya kira "mafi kyau sosai."
Kayan lambu yana daya daga cikin mafi koshin lafiya a can, in ji Merola. Kuma Masu Kallon Nauyi sun yarda. Kamfanin rage cin abinci ya zaɓi dankali mai daɗi a matsayin kayan lambun da yake girbi na kakar Oktoba zuwa Disamba.
Wooten ya sanyawa sabon kamfani sunan mahaifinsa, George. Ya mutu lokacin da Wooten yana da shekaru 6, amma ya tuna da mahaifinsa a matsayin mafi girma - mutum mai kirki da kirkira. Dattijon Wooten ya kasance hamshakin dan kasuwa a masana’antar kayan aiki, don haka Wooten ya ce da hannun Allah ne ya kare a harkar noma.
Lokacin da Wooten ya kasance 13, mahaifiyarsa ta auri Elroy Bailey, ɗan Wayne E. Bailey, wanda ya kafa kamfanin tattara dankalin turawa wanda ya bayyana sunansa. Elroy ya jagoranci kamfanin daga 1970 har zuwa mutuwarsa a 1991, kuma Wooten ya zama shugaban kasa a wancan lokacin. Ya ci gaba da zama shugaban kasa kuma yana da ’ya’ya maza biyu da ke aiki a wurin. Babban ɗansa, George Wooten III, shine manajan gona, kuma ɗansa na biyu, Adam, shine manajan ayyuka. Haka nan yana da ‘ya’ya mata tagwaye, daya daga cikinsu malami ce, dayar kuma tana karatun digiri.
Wooten ya ce aikin da ya yi a masana'antar sarrafa kayayyaki ya ba shi damar yin balaguro a fadin Amurka, har ma zuwa Turai sau biyu.
"Lokacin da na je na sami damar bayyana bangaskiyata," in ji shi. "Bana jin kunyar Bishara."
Wannan shine saƙon Wooten yana shela akan marufinsa, shima. saman manyan akwatunan dankalin turawa daga Wayne E. Bailey Samar da "dankali mai dadi baiwar Allah ce ga mutane, kuma Yesu baiwar Allah ce ga mutane" da aka buga a saman. Ba zai iya buga hakan a kan akwatunan abokin ciniki ba, amma wasu, kamar Winn-Dixie, Publix da Outback Steakhouse, ba sa tunani. Wooten ya ce ya ji daga mutanen da sakon ya karfafa su.
Ya ce yana fatan ya kasance farkon wanda zai dauki nauyin rangadin kungiyar kiristoci. Kamfaninsa ya kasance mai ba da tallafi ga Spirit West Coast, bikin kiɗa na Kirista da bikin koyarwa da aka gudanar a watan Agusta a Monterey, Calif. Ya tafi bikin shekaru takwas da suka gabata bayan gano shi yayin da yake California don Taron Samar da Kasuwancin Abinci. Wooten ya ce yana da mahimmanci a sami bangarorin kasuwanci da na ruhaniya lokacin da yake daukar nauyin wani taron.