Babban wasan ƙwallon ƙafa na duniya yana farawa a wannan Nuwamba kuma Avocados Daga Mexico (AFM) da kayan abinci na Takis suna cin nasara sosai tare da sabon kamfen ɗin tallan siyayyarsu, "Guackeepers Keep It Good," yana taimaka wa magoya baya kawo kyawun guac zuwa ga guraben kallon ƙwallon ƙafa.
Alamar avocados mai lamba ta ɗaya da tambarin Mexico na tortilla chips na masara suna haɗin gwiwa don ɗaukar fitattun jaruman ƙwallon ƙafa guda biyu: Landon Donovan, ɗaya daga cikin manyan 'yan wasan Amurka maza daga ƙungiyar Amurka, da Rafael Márquez, tsohon Kyaftin na Mexico. Kungiyar kwallon kafa ta kasa, wacce aka bayyana a matsayin dan wasan baya mafi kyawu a tarihin kungiyar, bayan da ta taka leda a wasannin kwallon kafa na duniya guda biyar.
Su biyun za su zama "Masu Guackeepers" na hukuma ta hanyar kawo guac mai dadi da aka yi tare da Avocados Daga Mexico da kayan abinci na Takis zuwa jam'iyyar. Kuma tun da kusan rabin al'ummar duniya (3.5B) sun kalli wasannin Duniya na 2018, wannan shine lokacin da ya dace don AFM don yin bukukuwan ƙwallon ƙafa #KoyausheGood.
Dangane da nazarin ƙididdigewa, ana samun haɓaka 1.8x basket2 lokacin da ake siyan avocado da abubuwan ciye-ciye na Takis tare. Kuma, 2022 zai zama karo na farko da Wasannin Duniya za su gudana a cikin bazara - wanda shine lokacin fifiko ga AFM, kamar yadda alamar ke da yawancin kaso na avocado a Oktoba - Disamba, tare da haɓakar 9.1% a cikin tallace-tallace girma daga 2018 - 20213 a wannan lokacin.
Saboda Avocados Daga Meziko yana fure duk shekara a Michoacán kuma yankin yana aika Hass avocado zuwa Amurka kwanaki 365 a shekara, sun dace don kawowa da jin daɗi a wuraren kallon wasan ƙwallon ƙafa wannan faɗuwar.
Sabon shirin talla na "Guackeepers kiyaye shi da kyau" ya haɗa da nunin kantin sayar da kayayyaki, ajiyar mabukaci, haɗin kai na dijital, da sabbin dabarun girke-girke ga magoya baya, yana kawo lokuta masu kyau da kyakkyawar guac zuwa rayuwa. Bugu da ƙari, mai siyayya ɗaya mai sa'a zai sami damar cin nasara na ƙarshe na Guackeepers sweepstakes, tafiya don ganin kowane wasan ƙwallon ƙafa na ƙwararru a Amurka tare da kashe kuɗi. Ana ƙarfafa 'yan kasuwa su nemi kyauta "Guackeepers Keep It Good" kayan talla da tallace-tallace daga AFM yayin da kayayyaki suka ƙare.
"Wace hanya ce mafi kyau don bikin babbar wasan ƙwallon ƙafa fiye da kyawawan abubuwan ciye-ciye na AFM da Takis?" in ji Stephanie Bazan, Mataimakin Shugaban Kasuwanci da Kasuwancin Kasuwanci na Avocados Daga Mexico. "Masu Tsaron mu sun kiyaye shi da kyau dabarun siyar da kayayyaki a cikin kantin sayar da kayayyaki an tsara su don faranta wa ƙwallo sha'awar ƙwallon ƙafa da haskaka lokuta masu kyau, haɓaka tallace-tallace a wannan lokacin fifikon alamar mu."
Shirin yana bai wa masu siyayya babban haɗe-haɗe da suka haɗa da:
- Tattaunawa tare da Kuɗin Kan-Pack: Masu siyayya za su iya ajiye $1 lokacin da suka sayi Avocado biyu Daga Mexico da jakar 9.9oz ɗaya na Takis Rolled Tortilla Chips.
- Sweepstakes: Wani mai sayayya mai sa'a zai sami damar cin nasara ga babban taron Guackeepers, tafiya don ganin kowane wasan ƙwallon ƙafa a Amurka tare da kashe kuɗi.
- Haɗin kai na Dijital: Masu siyayya za su iya yin hulɗa tare da AFM da kayan abinci na Takis ta Instagram, Facebook da Twitter, ta hanyar bincika lambar QR a nuni don karɓar girke-girke masu daɗi.
Sandra Peregrina, Daraktan Tallace-tallacen Salty Snacks na Barcel Amurka ya ce "Kallon wasan ƙwallon ƙafa mafi ƙanƙanta a duniya ba zai cika ba tare da kayan ciye-ciye masu kyau ba, wanda ya sanya shawararmu ta yin haɗin gwiwa tare da Avocados Daga Mexico. "Yayin da qungiyoyin da muka fi so suke shirin fuskantar tsananin wasannin, muna farin cikin gayyatar magoya baya da su shiga gasar cin kofin Guackeepers da za su yi nasara a wasansu na yau da kullum."
Don ƙarin koyo game da Avocado Daga Ƙarfafan ayyukan ci gaban shekara na Mexico da ƙoƙarin tallace-tallace, ziyarci www.avocadosfrommexico.com/shopper.
Game da Avocados Daga Mexico
Avocados Daga Mexico (AFM) wani yanki ne na Mexica Hass Avocado Importers Association (MHAIA), wanda aka kafa don manufar talla, haɓakawa, dangantakar jama'a da bincike ga duk masu ruwa da tsaki na Avocado Daga Mexico. Ƙarƙashin yarjejeniyoyin, MHAIA da Ƙungiyar Masu Samar da Fitar da Avocado & Packers na Mexico (APEAM) sun haɗa albarkatu don ba da kuɗi da sarrafa AFM, tare da niyyar samar da ingantaccen shirin tallan tallace-tallace a cikin Amurka. AFM tana da hedikwata a Irving, Texas.
Game da Takis
Takis ita ce sananniyar alamar Barcel USA, rukunin kayan ciye-ciye na Amurka na Grupo Bimbo. Wani kamfani mai kayatarwa, samari da girma mai saurin bunkasuwar kayan masarufi wanda ke da hedikwata a Coppell, Texas tare da kasancewarsa mai karfi a cikin manyan kasuwanni a cikin yankin Amurka. Takis abun ciye-ciye ba na yau da kullun ba ne; su ne mafi tsananin ciye-ciye a duniya. Tare da nau'ikan iri daban-daban, irin su Takis Rolled Tortilla Chips, Takis Waves (guntu dankalin turawa), Takis Hot Nuts (kwayoyin ciye-ciye sau biyu), Takis Stix (abincin masara), Takis Pop! (Shirya-don-ci popcorn), Abincin Takis na masu ƙarfi ne. Jarumi. Mai jajircewa. www.barcel-usa.com/Takis.
Mai jarida Kira:
Ana Ambrosi
aambrosi@avocadosfrommexico.com